App Store sees $1.8 billion in user spending during the Holiday period

Apple revealed its App Store saw a record-breaking $1.8 billion in user spending over the Holiday period with $514 million alone spent on January 1, 2021. The numbers include both apps and digital subscription services like Apple Music, News, Books, TV+ and the new Fitness+ app.

App Store • Apple Arcade • Apple Books • Apple Podcasts

The accompanying press release also detailed the adoption rates of Apple Pay which is present in over 90% of US stores, 85% in the UK and nearly 99% of retailers in Australia. Apple Books has over 90 million monthly active users (MAUs). Apple…

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