Micromax will launch In 1 on March 19, sends theater-themed invites

Micromax launched two smartphones in November: the Micromax In Note 1, and the In 1b. The company has sent invitations for a new launch event where Micromax will announce the In 1. The event will be livestreamed on MicromaxInfo.com at 12PM local time on March 19.

The invitation is themed like a movie-theater ticket, suggesting that this device may be aimed as an economical multi-media consumption smartphone. The invitation reads “India Ka Naya Blockbuster” which translates to ‘India’s new blockbuster’ from Hindi. The In 1 is expected to serve a gap between the Micromax In 1b and…

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